How I’m hacking Biohacking: The story of EVER
Reiner Kraft, Ph.D — PhD, AI & Machine Learning, Co-Founder @ EVER
Reiner Kraft, Ph.D., is a leader in AI and machine learning, with over 20 years at IBM Research, Yahoo, and Zalando. Since 2012, he has devoted more than 10,000 hours to studying mind and body optimization, focusing on epigenetics, functional medicine, and cellular health. He is a certified micronutrient and epigenetics coach and a Human Potential Coach. Reiner is currently developing EVER, a platform that transforms complex health data into actionable, personalized strategies, helping users maximize their health and time.
A decade of personal biohacking, tracking 100+ biomarkers and optimizing health revealed complexity in integrating supplements, interventions, and individual genetics. Conventional medicine focused on symptom-masking pills, leading to side effects, while vast product options made daily supplementation confusing. Developing AI-driven software, Ever, addresses challenges like defining relevant biomarkers, personalized master plans, scalable feedback loops considering genetic and environmental factors, and gamifying adherence to overcome tedious routines. Ever targets practitioners and health-conscious users to simplify, personalize, and optimize longevity-focused biohacking strategies via early-access release.
"Biohacking is complicated, but with technology and algorithms, we can make personalized, scalable health optimization simple, fun, and effective—turning the game of life and longevity into something we can all win."
Summary
- Biohacking is complex, involving many supplements, interventions, and tracking numerous biomarkers. - Personal experience revealed traditional medicine often masks symptoms; self-education and experimentation are key. - Developed a system called Vitality Factors focusing on the mind and overall health optimization. - Identified five challenges: managing biomarkers, deciding daily actions, creating feedback loops, making biohacking fun, and addressing holistic health. - Introduced "Ever," a software using AI to simplify personalized biohacking, launching early access to support health-conscious users and practitioners.
Article
AI pioneer unveils platform to democratize personalized health optimization
Former Yahoo executive introduces software aimed at solving the complexities of biohacking
In the sun-drenched conference hall of Tallinn's HOLOLIFE Summit 2025 Europe, Dr. Reiner Kraft took to the stage with a mission: to solve what he calls "the complexity problem" in personalized health optimization.
The former Yahoo scientist and tech leader presented his new platform, EVER, designed to use artificial intelligence to simplify the often overwhelming world of biohacking – the practice of using science, technology and self-experimentation to optimize health.
"Biohacking itself is complicated," Kraft told attendees on the opening day of the three-day summit. "You look at the supplements, all kinds of different interventions, products, tech gadgets, and so on. Putting this all together – and I've been doing it for many years – is complicated."
From Silicon Valley to self-experimentation
Kraft's journey from tech executive to health innovator began in Silicon Valley in the mid-1990s, where he worked on early internet search technologies, eventually claiming more than 100 patents. But the demanding schedule took its toll.
"With all that work and a crazy schedule – sixty, eighty hours per week – eventually it catches up with you," he explained. "Then the health problems came: high blood pressure, panic attacks, I was overweight."
When traditional medicine offered only symptom-masking medications with troubling side effects, Kraft took matters into his own hands. He spent more than 10,000 hours researching health optimization, experimenting with technologies ranging from hyperbaric oxygen therapy to infrared light treatments.
"I became pretty much a professional biohacker," he said. "I started tracking more than a hundred biomarkers, optimizing my health, working with between eighty and one hundred supplements daily."
The results were significant: "I reduced my biological age by almost ten years. Most importantly, I felt much better."
The birth of EVER
The idea for EVER emerged from a collaboration with one of Kraft's clients, Johannes, who had created elaborate spreadsheets to manage his health protocols. They recognized that such a system would be impractical for most people.
"So Johannes and I decided to hack biohacking – with technology," Kraft explained. "Let's create something so nobody has to work on complicated spreadsheets. Let's use AI and algorithms to do this at scale, systematically."
Five challenges in health optimization
Kraft identified five major challenges that EVER aims to address:
1. Biomarker management
With hundreds of potential biomarkers to track, Kraft emphasized the difficulty in knowing which ones matter and what values to target. EVER offers a dashboard with personalized reference ranges based on functional medicine rather than standard lab values.
"We wanted to make this easy: a cockpit-like dashboard where you can see your biomarkers, good reference ranges, and personalize them," he said.
2. Daily action plans
The platform breaks down complex health protocols into manageable daily steps. "The app shows a clean, structured view: when to take each supplement, or do each intervention – personalized for you," Kraft explained.
3. Personalized feedback loops
At the core of EVER is a machine learning system that creates a feedback loop incorporating genetics, environment, and individual habits. "Our algorithms measure what you're doing, learn, and adjust recommendations. It's an agile, do-measure-learn approach," Kraft said.
4. Making health optimization engaging
Recognizing that daily health routines can become tedious, EVER incorporates gamification elements. "We want to introduce the flow and fun factor – like in games such as Clash of Clans. There's incentive, feedback, scoring, levels, competition," said Kraft.
5. Holistic approach
The platform is built around Kraft's "Vitality Factors" framework, which addresses everything from mind and sleep to cellular health and longevity. "Doing well in just one is not enough – it's about the big picture," he emphasized.
Early access launch
Kraft announced that EVER would be available in early access to the first 100 participants within two weeks of the summit. "It's free for the first hundred participants," he told the audience, encouraging them to sign up at the company's booth.
As the presentation concluded, Kraft summarized the mission behind EVER: "That's our hope for this conference: to introduce you to our attempt to help you live healthier, maybe longer, and a bit better."
The HOLOLIFE Summit 2025 Europe continues in Tallinn until Sunday, bringing together experts in biohacking, longevity science, and health optimization technologies.
Part of HOLOLIFE Summit 2025 Tallinn