How to turn one conference into a month of content
A conference gives you more raw material in three days than most teams create in a quarter. The problem is never a shortage of material. It is the work of turning recordings into finished pieces. Here is a way to plan that work so the content actually gets published.
Decide the outputs before the event
Pick the formats you will publish: a recap of the whole event, a summary per session, a long-form article for the strongest talks, and a handful of posts. Deciding this first stops you from sitting on the recordings while you figure out what to make.
Capture clean recordings
Good audio does more for the finished text than anything else. Record each session, label the files by session and speaker, and note the language if your program is multilingual.
Transcribe and draft, then edit
Transcribe each session and generate a first-draft summary and article. This is the step Dicole automates. Your team's time then goes into editing and fact-checking, which is faster than writing from a blank page.
Publish on a schedule
Spread the pieces across the weeks after the event while interest is still high. A session a day, or a few a week, keeps the event present without exhausting your channels.
Turn your event into content